Training Courses

Intermediate 9 videos

Egyptian Market

A specialized course that takes you on a deep analytical journey to understand Egyptian market dynamics — from consumer behavior and sales structure and distribution, to feasibility studies and marketing research and intelligence. The course exposes subscribers to real examples and case studies from the Egyptian market.

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Intermediate 3 videos

Marketing Mix

A comprehensive course covering all elements of the marketing mix (4Ps and derivatives) with practical applications in the Egyptian market. Suitable for business owners and marketing managers who want a deeper understanding to make more precise and effective marketing decisions.

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Beginner 4 videos

Marketing Research

A specialized course in field and desk marketing research methodologies. Covers questionnaire design, data collection methods, analysis and interpretation, and writing actionable research reports. Built on real case studies from the Egyptian market.

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